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The Independent Film & Television Alliance

The Independent Film & Television Alliance (IFTA) is the trade association of independent producers and distributors of motion picture and television programming worldwide. Formerly known as the American Film Marketing Association, the non-profit organization was established in 1980 by a group of independents whose main goal was to expand the independent film business by creating a world-class trade show, the American Film Market (AFM). Headquartered in Los Angeles, the organization now represents more than 160 member companies from 22 countries, consisting of independent production and distribution companies, sales agents, television companies, studio-affiliated companies, and financial institutions engaged in film finance. Collectively IFTA Members produce more than 500 independent films and countless hours of television programming each year and generate more than $4 billion in sales revenue annually. Visit: &

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